CASE STUDY · WILDEN

224 Lost Creek Court, Wilden

Listed at $1,384,900. Sold in 36 days, after about nine months on the market with another brokerage.

Front of a two-storey Craftsman-style home with a gabled roof, stone-clad columns and a double garage, with a concrete driveway and clipped shrubs.

The situation

About nine months on the market, no sale. By the time the owners called me, most of the buyers actively looking in that range had already seen the house and decided against it. A long days-on-market number does its own damage too: buyers read it as a reason to wait rather than write.

So the question was never whether to put it back online. It was what had to change before I asked those same buyers to look again.

The plan

Fix what buyers saw first. New professional photography, aerial, a video tour and proper floor plans. Fresh media was the part I could change right away before relaunching, and a buyer who has already seen a home once needs something new to give it a second look.

Relaunch it like a different listing. A home coming back after nine months needs a different plan than a fresh one. We reworked how it was positioned and where it showed up, so the people who passed the first time had something new to react to.

Get it in front of more buyers than last time. The point was to create an actual second chance rather than assume the market would respond differently to the same offer.

The result

It sold 36 days after the relaunch, on the Association of Interior REALTORS® MLS® System record.

One house doesn’t prove a rule. What it does show is that a stalled listing is worth diagnosing before it’s worth reducing. What did buyers see, what did they know, and what would have to change before they’d look again. Those three questions are where I’d start on any home that’s been sitting.

See how I approach a listing · Talk to me about yours

White kitchen with a large quartz island and two grey stools, a coffered ceiling, and a stone fireplace in the sitting area beyond.
Open living area with a grey sectional sofa and patterned ottoman on dark hardwood, looking through to the kitchen and a door to the yard.
Covered patio with columns and red loungers beside a fenced lawn, backing onto mature pines.
Aerial view of a curved residential cul-de-sac with a landscaped green at its centre and houses around the loop.